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How I got approved to sell in Clothing, Jewelry, and more (Amazon)

approval photoAmazon restricts sellers from selling in various categories (e.g. Grocery, Health and Beauty, Clothing, Watches, Shoes, etc.). Everyone who wants to sell in those categories, naturally, has to apply for approval (or 'ungating').

The cool thing is that if you are approved, you can enjoy (generally) far less seller competition than the default categories you're already approved to sell in (e.g., books, toys, baby, etc.)

Any seller in good standing can apply, but the whole process can be cumbersome (witness this partial screen shot of the spreadsheet I had to submit for approval in clothing, for example. Yipes!)

So I looked to a service like The Selling Family's Category Approval Assistance Service help me and it was pretty effortless on my part. They took care of everything for me, from photo selection, the templates, the application, etc. They just gave me the exact instructions  info to submit to Amazon and a few days later I was approved in ShoesWatches, Clothing, & Jewelry <--click on each link to see their approval email to me.

You too can get The Selling Family's Category Approval Assistance Service and if you're not approved, you'll get a full refund

Good luck, and keep me posted!


P.S. Category Approval Assistance Service service is not required for you to be approved ('ungated')  on Amazon. You can apply for approval yourself manually.  But I recommend a service because it will save you headaches and hours of time. Here's why: Amazon likes all your materials submitted 'just so', and the files you have to put together and submit can be long, complicated and cumbersome)

{ 42 comments… add one }
  • Lorena Peters April 25, 2016, 2:08 pm

    Is the GatedCategories.com site no longer in service???

  • Lorena Peters April 21, 2016, 3:37 pm

    I need your help. So I had a business with my ex-husband on AMAZON. He sold band shirts and I added thousands of designs that we printed ourselves. We are divorced… and of course he kept it all. Moving forward… 🙂
    I am opening my own company that will not be selling band shirts but I will be doing the printing. What’s the story with the upc barcodes? Do I need them? can I still use the the category approval site? I am starting fresh and need all the help I can get.
    Thank you

    • Jordan Malik April 23, 2016, 7:32 pm

      Hi if you are in the custom t-shirt printing business you should consider selling them via ‘Merch by Amazon’ where you upload your designs and amazon does the rest (t-shirt printing, delivery to customer, etc.) Inexpensive course to learn that is here: https://www.udemy.com/merch-by-amazon-t-shirt-business/

      • Lorena Peters April 25, 2016, 1:55 pm

        Thanks for the response. I will be doing my own printing and shipping… We used to do it all with my ex… but he kept me out of the amazon loop. I have thousands of designs…

  • erin petrossi January 8, 2016, 4:58 pm

    Hello Jordon
    do you need to summit a receipt every time you list a product even after you have been ungated
    Thank Erin

    • Jordan Malik January 8, 2016, 5:28 pm

      Erin, no, to my knowledge the receipts are only required during the ungating process.

  • Larry December 3, 2015, 1:42 pm

    HI Jordan,
    everywhere I look – they all say “if your selling on Amazon ungate other categories”. Question, I’m a newbie looking to open my account in a gated category (Clothing) – Is this possible, or do I already have to be a seller in an open category and then apply for the gated category. I don’t mind spending the money on a service to help me get ungated…if possible. Any help would be greatly appreciated.

    • Jordan Malik December 3, 2015, 2:03 pm

      Larry – to be ungated, you need to be an Amazon seller (when you sign up as an Amazon seller, you will be ungated ‘by default’ in several categories, such as books, home, patio, etc.)

  • Yossi September 4, 2015, 4:04 am

    Where on Amazon can I see my approved catagories ?

    • Jordan Malik September 4, 2015, 10:51 am

      Go to this link (you have to be logged into your Amazon seller account)

      Then ensure you’re a pro seller (you have to be a pro seller to apply for most restricted categories).

      Then click on ‘view requirements’ for any category you want to apply to

      Follow the instructions to request approval (usually it’s a yellow button that says “Request Approval”. If you’re already approved, you’ll get an instant message indicating you’re already approved. If you’re not approved, simply follow the instructions or hire my #1 recommended service to do it for you (tell them Jordan Malik sent you).

  • Natalia July 8, 2015, 4:19 pm

    Hello, Jordan ! Thank you for your informative and useful blog. I have a question. You got the approval in closed categories on Amazon, but how do you plan to create listings for them in the future? I think it’s the same work that I had done a third-party company. How will you solve this issue?

    • Jordan Malik July 8, 2015, 7:28 pm

      Hi, I create a listing in any product category by following the instructions in Amazon seller central help. See:


      • Natalia July 8, 2015, 11:55 pm

        I mean another, Jordan that is same as heavy and bulky work, as at the time of approval. You failed to fill in the template for several items, but when filling out the listings in these categories you will have an extremely detailed description of thousands of products… What to do? Really to spend all the time only for it? In General I am asking is, are there any ways or programs that facilitate this task (creating listings in automatic mode)? For example, we have a price lists of the clothing stores, but they are, understandably, not in the format Amazon. How to automatically translate them (convert) in the desired form for Amazon? Thank you!

        • Jordan Malik July 9, 2015, 12:17 am

          The ideal scenario for Amazon sellers is they create one listing and they have (say) qty:50, 100, 500, or 1000+ of that exact SKU. It doesn’t make sense to create a new listing for a clothing product if you have (say) qty: 1 to 25 of that one SKU. There might be programs ($$$) that automatically upload pre-set fields for a set # of different SKUs, but that’s a different arena of e-commerce I’m not familiar with. This (and the aforementioned comment I made above) are all I can help you with on this topic, thanks.

  • carl March 22, 2015, 7:39 pm

    Thank you Jordan!You know Jordan I must say I have been listening to you quite some time now I pretty much read all your books and I have learned so much I just wanted to personally thank you it hard to find good honest people theses days I just wanted to say that because I’m that kind of person that don’t really make comments. Anyway I just got approved for shoes handbags and sunglasses. Its like you said category approval did all the work very easy they literally walk me through the whole process, awesome company! Thanks again Jordan

    • Jordan Malik March 23, 2015, 8:12 am

      Thank you so much Carl, I appreciate the compliments very much. Very happy you got approved in shoes. Keep me posted!

  • Leigh Reid March 18, 2015, 12:17 am

    Need the discount code

  • Olu February 23, 2015, 11:20 am

    Hey Jordan what was the process like getting approved for jewelry? And now that you are now selling jewelry was it worth the $247 price to get approved?

    • Jordan Malik February 23, 2015, 7:05 pm

      The process was straightforward but the service did the heavy lifting for me. I am not selling jewelry yet, I got approved for Jewelry in case I did decide to sell Jewelry in the future.

  • Karol January 31, 2015, 7:50 pm

    Hello Jordan, first of all thank you for all you do and great information you’re sharing. I just purchased CategoryApproval service and was just wondering how long you waited for the response from them? I’ve purchased the service on Friday (Jan 30th) and haven’t heard back from them yet. Thank you in advance for the info.

    • Jordan Malik February 1, 2015, 8:51 am

      Well to be fair, you should allow up to 3 business days from the date of your order (it’s the weekend now). If you don’t get anything from them by Tuesday 2/3 11:59 PM EST, let me know.

  • Tajh January 29, 2015, 10:36 pm

    Hi Jordan,

    My question is regarding approval in grocery and beauty products. Is the approval process as tedious as the other categories mentioned? I noticed categoryapproval.com doesnt have an approval product for these two categories. What is required to be able to sell groceries, health and beauty products?

    • Jordan Malik January 29, 2015, 10:45 pm

      Grocery and health and beauty are a little less complicated than (say) clothing, but I’m not an expert in that – see the links next to the “P.S.” note in the blog post (above)

  • Chris January 26, 2015, 5:43 pm

    Hey Jordan,
    I took you up on your promo code the other day and U Whoooooo,
    I got approved in the category I was applying for.
    Many thanks ;o)

  • Dave Daniels January 26, 2015, 12:31 pm

    Just wondering about the handbag and luggage section.
    Would that open you up for selling name handbags?
    Coach & Michael Kors.
    I know my wife has quite a bunch of them stacking up 🙂

    • Jordan Malik January 26, 2015, 12:36 pm

      I think you would need to be approved in ‘Shoes, Handbags, and Apparel’ category BUT you can’t sell used, it would have to be new products only.

  • Kelly January 20, 2015, 12:44 pm

    Thanks so much for the discount code. I had planned to bite the bullet and pay full price this very week. Your discount came just in time to save me money and brings the cost of the service down to a reasonable price.

    I have the same concerns as George about returns, especially since women tend to return shoes often. However, I agree with you that the profit potential is greater. I figure any returns can be deducted as a business loss when paying my taxes. Besides, I get perfectly good items that I stock on Amazon returned for no reason. That’s just part of retail business.

    At any rate, I’m willing to take the chance to increase my inventory and profits. If it doesn’t pan out, then I stop selling in those categories.


  • George January 20, 2015, 8:47 am

    I’ve been pondering whether or not to get approved in the categories you mention, but have a few concerns.

    My first concern is that these categories seem prone to high rates of returns. If that is the case, I would imagine taking a bigger hit financially once they are returned since these are typically higher cost items.

    My other concern is that these items may be more difficult to source because of tighter controls by the manufacturers to avoid any counterfeiting that might happen (excluding automotive). Which type of sourcing model were you planning on implementing? Wholesale, Arbitrage, combination of both?

    The potential for reward seems higher, but so does the potential for risk. Do you have any similar concerns or thoughts?


    • Jordan Malik January 20, 2015, 9:12 am

      George – I think the potential rewards are much higher than the potential risk. Other sellers I’ve talked to (who have been approved in categories like Jewelry, Clothing, Watches etc) said returns are surprisingly not a problem.

  • JM January 19, 2015, 8:37 pm

    The prices on that website are INSANE. Even with the 40% off it’s a TOTAL RIP OFF. Especially Automotive. Whomever is the owner (you Jordan?!) should be ashamed.

    • Jordan Malik January 20, 2015, 9:20 am

      I’m not the owner, but I’m not ashamed either. I believe the prices are extremely fair. The time involved for most to get approved in (say) clothing is literally several hours to days, and all that is cut down by using the service. I tried to get approved in Clothing about a year ago (on my own, without using the service) and I couldn’t get approved and it took me days to figure it out, get the right materials ready, etc. Did I say you have a choice? No one is putting a gun to your head saying “Use a paid service, or else!”

  • hunter January 19, 2015, 3:49 pm

    Hello Jordan,

    Thank you for the link to what looks like a great service.

    I have a relatively new account, and my question is how much of a track record do I need to get approved?

    I’ve had other accounts before, but this one is a new, post suspension account.


    • Jordan Malik January 20, 2015, 9:24 am

      I don’t think there are specific requirements in terms of your track record. My suggestion is get the service mentioned above anyway because if you don’t get approved with their assistance, you’ll get a refund.

  • Heather January 19, 2015, 2:35 pm

    Hello Jordan, I know you need a website with a shopping cart in order to sell in these categories. Does CategoryApproval.com set you up with a website as part of their approval process or is this something you need prior to them getting you approved? If it is part of the process, is there an additional charge for setting up a website? Any further information you can provide would be appreciated.
    Thank you

    • Jordan Malik January 19, 2015, 2:40 pm

      There are no additional fees and I did not have a web site when I got approved.

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