First, both courses are excellent. Both providers are of the highest integrity, and they are successful Amazon sellers in their own right. I am an affiliate partner of each, which means I may receive compensation from the provider if you buy one.
The fundamental differences:
- The Wholesale Formula enrollment is through February 21 2019 and it's for $2497 for lifetime access (you can pay in installments).
- Jim Cockrum's Proven Wholesale Sourcing is
$297$37 when you use coupon code PWS37, or get it for free when you buy the $399 Proven Amazon Course.)
The Wholesale Formula gives you lifetime Access to the TWF Course (including step-by-step training, tools, guides, transcripts, and strategies) plus $3000 worth of software discounts, free $3500 in useful bonuses from me, full access to all future updates, Virtual Assistant training modules (so you can outsource the 'grunt' work), a ticket to their live event, and the group coaching and private Facebook group noted above.
When you buy The Wholesale Formula from me , I provide you with additional bonuses to help you. I pay for a lot of them 'out of pocket' because many Wholesale Formula students tell me "Hey Jordan I still need help with ______ for my Amazon business". Those bonuses include: $100 worth of freelance help; a free $1997 fulfillment package from FBAInspection - a major, trusted prep center; even more software; a $150 Amazon product list (a list of products on Amazon that are ideal for you to consider sourcing because they meet desirable critera.), and more - Again, all free. More details on those bonuses are here.
Proven Wholesale Sourcing has great content (over 54 step-by-step videos and transcripts) and was last updated in July of 2018. But the focus is primarily around "finding suppliers," where The Wholesale Formula provides full instruction and support for starting, building and running a wholesale-based Amazon business. Explained further: The Wholesale Formula's system includes some very detailed training - essentially a "blueprint" - for various areas of your business' growth. These areas are covered minimally or not at all in Proven Wholesale Sourcing. Examples: "How to" info on pre-fulfillment centers; inventory management software; SOPs (Standard Operating Procedures); helping Brand Owners enhance their existing Amazon product presence, etc. This training is not critical nor essential for you to get started in wholesale.
The Wholesale Formula gives you something that's akin to group coaching: You get 3 live Q&A webinars where you can ask the founders every/any question about your wholesale business, and you get lifetime access to their private Facebook community where you can get help from other successful sellers
If you need any additional substantial help from Jim Cockrum's Proven Wholesale Sourcing, Jim's team will suggest you hire a coach. I have heard this runs $3500 and up to start. There is nothing wrong or unethical with them doing this, and their coaching is excellent. That
$297 $37 price simply does not allow them to provide personalized help to you for free - doing that would simply put them out of business. That said, the course itself is of incredible value.
In short: If you're just looking for solid wholesale sourcing training and you don't feel you need all the extra bonuses, Proven Wholesale Sourcing is excellent. If you are seriously looking at making wholesale the cornerstone of your business and growing rapidly, and you want to utilize the bonuses to help you with your business and personal growth, I highly recommend The Wholesale Formula.
See my research page for The Wholesale Formula for more in-depth discussion.